Former garden center owner, native plant horticulture & landscape expert, 45+ years industry experience, conservationist. Bruce successfully built a cadre of native plant landscape professionals and transitioned a traditional garden center to native plants and its fourth generation of ownership. Bruce is a member of the Pinellas Chapter of the Florida Native Plant Society, serves on the Board of Directors of the West Klosterman Preserve, and is past president of the Florida Association of Native Nurseries.

Educator, former wholesale nursery and landscape services manager, Florida Nursery Growers & Landscape Assoc. Certified Horticulture Professional, Habitat Steward and Florida Master Gardener. Alyssa is a member of the Broward Chapter of the Florida Native Plant Society and served on the Board of Directors of the Florida Association of Native Nurseries, where she assisted with continuing education programs for landscape professionals. She mothers two young boys and too many free-range chickens.

Avid birder, naturalist and conservationist. Co-founder and former co-owner of a habitat restoration wholesale native plant nursery. Served on county planning council and soil conservation district. Successfully lobbied for mandatory minimum native plant requirements for commercial landscapes. A past president of the Florida Association of Native Nurseries, Terry served on FANN board for nearly a decade. She is a member of the Tarflower Chapter of the Florida Native Plant Society and serves on the Orange Audubon Board of Directors.

Owner of Sweet Bay Nursery, a retail native plant nursery south of Tampa FL. Avid nature lover and conservationist, Tom has won numerous awards for community volunteer service, nonprofit leadership and native landscape designs. In the native plant business for nearly three decades, Tom has inspired many newcomers to the industry. He is a member of the Serenoa Chapter of the Florida Native Plant Society, active with Manatee Audubon and served on the Florida Association of Native Nurseries board for several years, as treasurer and co-president.

Conservationist, hunter, poet and grandfather. Former tree farmer and native plant nursery owner for nearly three decades, Jerry has owned and operated multiple small businesses and worked in management for other companies. At his tree farm, Jerry specialized in producing hard to find native trees in sizes and specifications suitable for street and roadside planting. Jerry is a member of the Palm Beach County Chapter of the Florida Native Plant Society, active volunteer with the Knights of Columbus, and past president of the Florida Association of Native Nurseries.

For almost 30 years, Cammie has been working in Florida's native plant movement to educate the public about the benefits of native plants for restoration and sustainability, improve native plant production, access and use; and make native plant businesses more successful. In addition to managing the Native Plant Horticulture Foundation, she serves as the Executive Director of FANN, a Florida association of 160+ growers, retail nurseries, environmental service providers and landscape professionals specializing in growing and using native plants. This relationship helps both organizations work together to advance the native plant industry.